For realz??

Ok people.  Can you tell me what is wrong with this picture?  I was so dumbfounded to find these happy, little INDIVIDUALLY WRAPPED oranges while shopping at Superstore this weekend.  I seriously did a double take.  It's witnessing atrocities like this that make you feel so powerless against the consumer society - of which I am a part of!  I mean, does my recycling really make a difference when you're going up against this on a global scale?  And so, I did the only thing that I felt I could do at the time - I took a picture.